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Twitter rolls out new features to stop spammy DMs, offer revenue to select creators

Twitter's new features should give users some motivation to keep using its platform and not migrate to the rival Threads by Meta.

Edited By: Shweta Ganjoo

Published: Jul 14, 2023, 09:32 PM IST

twitter (9)
twitter (9)

Story Highlights

  • Twitter has rolled out new features to control DM spams on its platform.
  • Twitter has also announced its Creator Ads Revenue Sharing program.
  • This program will enable select creators to earn money from their tweets.

Twitter is facing heat from the Meta’s fledgling platform, Threads, that has gained immense popularity in just a week since its launch. Amid the existing conditions, the company has announced two new features for its platform that are aimed to pacify some of the concerns raised by its users and even motivate them to stay back, or at the very least not abandon the ship completely.

The company today announced a feature that is aimed to address the increasing issue of spam messages in Direct Messages or DMs. The company, via, a post from its official Twitter Support handle, said that it is rolling out new settings that will help in mitigating the issue of spams in DMs to a large extent. The company says that once the setting has been enabled, from verified users who you don’t follow a particular user will be sent to their message request inbox.

“Users who previously had their permissions set to allow message requests from everyone will be migrated to this new setting, but can switch back at any time,” the company added.

Simply put, the only DMs that users will receive in their inboxes when this setting is enabled is from the people that they follow or had sent a DM to first at some point in the past.

In addition to this, the company announced that it will pay a part of the advertising revenue to select content creators on the platform as a part of its Creator Ads Revenue Sharing program. The company said that content creators will get a part of revenue from ads displayed in their replies.

To be eligible, the creators should be verified users with at least five million impressions on their posts in each of the last three months and have a Stripe payment account.

This feature follows another feature announced earlier this year that enables users to offer paid subscription to their content on the platform.

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Author Name | Shweta Ganjoo


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