Written By Madhav Malhotra
Published By: Madhav Malhotra | Published: Apr 23, 2025, 09:47 AM (IST)
Video editing has become an increasingly popular skill as more and more creators have started sharing content on social platforms. There are several easy-to-use apps and software, such as CapCut, KineMaster, and InShot, that cater to this growing demand. Now, Instagram has also hopped on the bandwagon by launching its new Edits app. This free-to-use video editing app offers a variety of premium features, making it an attractive option for creators. Also Read: Instagram Launches Limited-Edition Diwali Filters: Here’s How To Use Them
This app has a simple and user-friendly interface that allows users to capture, edit, and publish videos directly to Instagram and Facebook. In addition to all the basic functionality, it also offers premium features, such as a green screen tool that lets you easily replace and edit backgrounds. Instagram has also included a few AI-powered tools that can be used to create animated clips from static images or objects in a video with precision tracking to give the video a more vivid and dynamic look. Also Read: Meta AI Adds UPI Lite, Hindi Support, and Deepika Padukone’s Voice to Ray-Ban Glasses in India
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Edits also comes with a feature designed to help you find inspiration for content, with its new Inspiration tab. This tab helps creators discover reels with trending audio that can be used as inspiration for your next video. There’s also an Ideas tab where the user can save concepts that they want to explore in the future. Additionally, the app also gives data-driven insights, which makes it easier for the creators to identify the types of videos that would work well with their audience.
The app is currently working on a Keyframes feature, which will allow users to pinpoint exact moments to animate the position, rotation, and scale of their clips. This is a great addition, as it makes video editing more precise and offers mobile users a taste of the capabilities found in full-fledged PC editing apps.
The cherry on top is the Modify tool, which uses AI to transform the look and feel of your videos. The app also includes an easier collaboration tool and a variety of creative options, such as more fonts, text animations, transitions, voice effects, filters, sound effects, and music, all of which Instagram promises to improve and expand over time.
The Edits app is free to use and available globally on both Android and iOS. Whether you’re a creator or just someone looking for a simple video editing app, you can give it a try by downloading it right now from the Apple App Store or Google Play Store.