CES 2024: Samsung unveils new AI-based QLED TVs with up to 8K video support

Samsung Electronics has unveiled its latest high-end TV with improved connectivity and features powered by the latest artificial intelligence (AI) processor. The flagship 2024 Neo QLED 8K TV includes the NQ8 AI Gen 3 processor and neural quantum processor technologies, which were showcased at an event called “The First Look” in Las Vegas before this year’s annual tech show. Also Read: What Makes QLED TVs A Better Choice Over LCD TVs? Samsung Explains

According to the company, the model is the culmination of its 18 years of technology and know-how as a leader in the global TV market, reports Yonhap news agency. The NQ8 AI 3rd Generation processor is the most powerful Samsung TV processor to date, with 512 neural networks, eight times more than the previous year, and boasting a twice as fast Neural Processing Unit (NPU) as the previous one as well, according to Samsung Electronics. Also Read: Amazon Deals: Best Samsung TVs to buy for under Rs 50,000

Leveraging AI-based processing, the TV elevates content to 8K resolution, delivering a more vibrant and dynamic viewing experience with enhanced contrast, colour and brightness. Enhanced by wireless speakers and a sound bar featuring Samsung’s advanced sound technology, Q-Symphony, the Neo QLED 8K TV promises dynamic tracking sound, clear voice quality and seamless integration. Also Read: Amazon finds: Top 55-inch 4K Smart TVs to buy in India

Samsung Electronics emphasised that the TV’s AI capabilities offer an immersive experience for live sports, concerts and online streaming content, even in lower-quality formats like SD or Full-HD, replicating the feel of VIP seats at events. Beyond hardware upgrades, the TV operates on Samsung’s proprietary Tizen operating system, a versatile platform spanning smartphones, TVs and tablets.

The 2024 Tizen OS Home introduces tailored content recommendations for each registered account, providing a personalized viewing experience for family members. The new TVs showcased at CES 2024 will also be equipped with the Samsung Daily+ function, offering users an overview of content and information, along with popular titles and recently watched content.

Samsung prioritises accessibility with the introduction of the world’s first Audio Subtitle feature in the 2024 Samsung TVs, using AI and optical character recognition (OCR) technology to convert subtitles to speech in real-time.

— Written with inputs from IANS