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iPhone 18 Pro: 8 reasons it could cost more than iPhone 17 Pro

Apple neither confirmed a price hike yet nor the announcement of the iPhone 18 Pro, but leaks and industry reports suggest the iPhone 18 Pro lineup could become more expensive. Here are the biggest reasons why the price may go up.

Edited By: Divya| Published By: Divya| Published: Jul 19, 2026, 08:56 PM (IST)

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2nm A20 Pro chip

The iPhone 18 Pro is expected to debut Apple's new A20 Pro chip built on a 2nm process. Newer chip technology is generally more expensive to manufacture, which could increase the phone's overall cost.

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New C2 modem

Apple is tipped to bring its in-house C2 modem to the Pro models for the first time. It is expected to improve connectivity and enable satellite-based 5G support, adding to the hardware cost.

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Bigger battery on Pro Max

Leaks suggest the iPhone 18 Pro Max could feature a larger battery and a slightly thicker design. Bigger batteries often mean higher production costs.

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Camera upgrades

The main camera is expected to get a variable aperture system, allowing users to adjust how much light enters the lens. This is likely to be one of the biggest camera upgrades in years.

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AI ready hardware

Apple continues to push more on-device AI features through Apple Intelligence. That requires more advanced hardware, which can increase manufacturing costs over time.

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Rising component prices

Industry reports suggest memory and other smartphone components have become more expensive due to growing demand, especially from AI data centres. Those higher costs could eventually reach consumers.

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Apple may protect its margins

Apple has already increased prices for some iPads and Macs in several markets. Rather than absorbing higher production costs, the company may choose to pass some of them on to buyers.

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More premium hardware

Along with the new chip and camera, the iPhone 18 Pro is also expected to bring a redesigned Camera Control button, new colour options, and other hardware refinements. While each change may seem small, together they can contribute to a higher launch price.