
Written By Deepti Ratnam
Published By: Deepti Ratnam | Published: Apr 22, 2025, 12:16 PM (IST)
The tech industry is bracing for some major changes after the return of Donald Trump to the political spotlight in the USA and rising tariffs on Asian exports. The tightening trade policies, especially for nations including China, are creating new challenges for global tech companies. Nevertheless, these measures are meant in order to decrease the reliance on foreign manufacturing, but it is indeed creating issues for other nations. Many are now rethinking their supply chain strategies to avoid rising costs and potential instability.
One of the biggest tech companies that’s affecting amid US trade policies is Alphabet, Google’s parent company. As per recent reports, Alphabet is exploring the possibilities to shift its significant part of Pixel smartphone production to India. This would be a major move keeping India in mind, as the company has long depended on China for assembling its hardware. With the increase threat of US tariffs looming over Chinese and Vietnamese imports, India is now emerging as more attractive and suitable option for these tech companies.
Google's parent company, Alphabet Inc. might be looking to shift production of Pixel phones from Vietnam to India 🇮🇳💪
Reports suggest that Alphabet has been talking to Dixon and Foxconn in India for the move, interestingly Dixon accounts for nearly 70% of the Pixels made in… pic.twitter.com/E5lTTJXwfh
— Anmol Sharma (@financebyanmol) April 22, 2025
India is keep on working towards strengthening its electronic manufacturing via its ‘Make in India’ initiative. Additionally, government-backed initiatives are drawing big tech companies that are not just seeking cost-effective solution, but also politically safe environments. For Alphabet, moving Pixel production to India could mean better tariff protection and a chance to tap into one of the world’s fastest-growing smartphone markets.
If Alphabet shifts its Pixel smartphone production to India, this will not just impact Google’s supply chain in a positive way, but will also reflect a broader industry trend of diversifying manufacturing hubs. In a recent years, big giants like Meta, Amazon, Alphabet, and more are not just relying on a single country, especially with global trade tensions on the rise.