Spotify crosses 515 million monthly active users

Swedish music streaming platform on Tuesday said it has crossed 515 million monthly active users (MAUs) in Q1 2023, a 22 per cent (year-on-year) increase from 489 MAUs in last quarter -- its strongest first quarter since going public in 2018.

Published By: Pranav Sawant | Published: Apr 25, 2023, 06:29 PM (IST)

Spotify offers trending music and original podcasts with higher sound quality across all devices. It has songs from different genres, countries and decades. Spotify also offers premium service that offers ad-free music, group sessions and up to 10,000 songs download per device. It has a mini plan starting at Rs 7 per day and an individual plan at Rs 119 per month. It also has got a ‘Duo’ plan that has support for two accounts and is available for Rs 149 per month. The last Family plan, which is available for Rs 179 per month and has support for six accounts.

Highlights

Spotify crosses 500M+ monthly active users.
Spotify's Premium subscribers grew 15 per cent YoY.
Total revenue of Spotify grew 14 per cent YoY.

techlusive.in Written By article news — Written By Pranav Sawant

Swedish music streaming platform on Tuesday said it has crossed 515 million monthly active users (MAUs) in Q1 2023, a 22 per cent (year-on-year) increase from 489 MAUs in last quarter — its strongest first quarter since going public in 2018.Also Read: OpenAI Brings Spotify, Canva, Coursera and More Inside ChatGPT: Here’s What You Can Do

Premium subscribers grew 15 per cent (YoY) to 210 million with better performance across all regions, led by Europe and Latin America.Also Read: Spotify Hikes Premium Subscription Prices In India: Here's What You’ll Now Pay

Total revenue grew 14 per cent YoY to 3 billion euros, led by subscriber gains, with ad-supported sales logging 17 per cent growth to 329 million euros.Also Read: Instagram is Testing Some New Features like Feed Reordering, Quiet Posts and More

The record Q1 net additions was in nearly all age demographics across both developed and developing markets and the company continued momentum as a result of increased brand awareness, retention improvements and performance marketing efficiencies.

The company in Q1 launched the beta version of ‘AI DJ’ to users in North America, strengthening its efforts in personalization and unveiled a new, dynamic and interactive foreground experience that makes the discovery of new music, podcast and audiobook content faster.

It also announced several new tools and features for creators, including Showcase, Spotify Clips, Countdown Pages, Spotify for Podcasters and more.

“Our premium subscribers grew 15 per cent to 210 million, up from 205 million last quarter,” said the company.

Last month, the music streaming platform announced new features for creators and fans at its “Stream On” event in the US, including “Discovery Mode” which will soon be launched in India.

— IANS