Mercedes-Benz India Kicks Off ‘Dream Days’ Campaign With Exciting Offers And City Festivals

Mercedes-Benz India is back with another edition of the ‘Dream Days’ festive campaign. Celebrating the ‘Dreams of India and Dreamers’, the Mercedes-Benz Dream Days kicks off today, September 2. The luxury carmaker is offering flexible payment options, easy upgrade programs, exclusive service support, and city-wide festivals, making it accessible for buyers. Also Read: Mercedes-Benz E-Class LWB Turns One, Gets New Verde Silver Edition In India: Check Prices And Features

Making Luxury Ownership Easier

If you’re dreaming of owning your first Mercedes, the company is offering attractive finance plans with EMIs starting at just 1% of the car’s ex-showroom price. The carmaker is also giving options for low down payments and competitive interest rates to make the buying experience easier. Buyers who trade in their existing cars can also enjoy “Welcome Benefits,” making the upgrade smoother. Also Read: Mercedes-Benz AMG Vision Gran Turismo concept showcased

Those with uneven income cycles can opt for Mercedes’ special ‘Seasonal Payment Plan’, which lets them schedule bigger payments during bonus or dividend months instead of every month.

Key to Key Upgrade Program

Mercedes-Benz also brings a Key to Key program that allows buyers of select models – like the flagship S-Class – to upgrade to a new car after 24 to 36 months without the need to pay any down payment again.

Customer Care on the Road

The Mercedes-Benz Dream Days campaign is also offering nationwide service clinics where the brand engineers will travel across regions to meet customers directly. These clinics are set up to provide expert diagnostics, address issues, and ensure cars deliver peak performance.

Festivals of Luxury Driving

Mercedes will also host the Dream Days Festival in six cities in India – Chandigarh, Ahmedabad, Pune, Bengaluru, Chennai, and Kochi – starting October 2025. Attendees can experience the entire range – including sedans, SUVs, AMGs, and EVs. They can also take the cars on a spin on specially designed tracks featuring slopes, sharp turns, and braking simulations. The festival will wrap up with the signature Burmester sound showcase and a relaxed sundowner.