comscore

WhatsApp May Soon Add Incognito Mode For Meta AI Chats: Here’s What It Means

WhatsApp is reportedly working on an Incognito Mode for Meta AI chats, spotted in the latest beta. Here’s how it will work and what it means for privacy.

Published By: Shubham Arora | Published: Sep 30, 2025, 11:36 PM (IST)

  • whatsapp
  • twitter
  • facebook
  • whatsapp
  • twitter
  • facebook

WhatsApp may soon let you chat with Meta AI more privately. According to details spotted in a recent beta build, the messaging platform is working on a new Incognito Mode designed to keep conversations confidential, much like Chrome’s Incognito browsing or Safari’s Private mode. news Also Read: How To Share Live Photos On WhatsApp iOS And Motion Photos On Android

The feature was discovered by WhatsApp feature tracker WABetaInfo inside the Android beta version 2.25.28.1. While it isn’t live yet for testers, early signs suggest that the Incognito Mode will prevent Meta AI from storing your chat history or using it to personalise responses. Essentially, once you close the chat window, the queries vanish – leaving no record behind. news Also Read: Made In India Arattai vs Meta's WhatsApp: What's Different And Same Between These Two Messenger Apps

WhatsApp Incognito Mode (Source: WABetaInfo)

This could be a welcoming feature for users who want to ask sensitive questions or explore topics without worrying about their data being stored. Currently, Meta AI can save some interactions to improve future responses. But under Incognito Mode, there will reportedly be “no personalisation, no history, and no memory”, giving users more control over what stays private. news Also Read: How To Use WhatsApp On 2 Phones: Quick Steps Here

Screenshots shared by WABetaInfo show a toggle for the mode within the Meta AI chat window. Once enabled, WhatsApp warns users about the limitations: conversations won’t be saved and AI replies won’t be customised. Still, for those who prefer confidentiality over convenience, this trade-off might be worth it.

The move fits into WhatsApp’s broader push to expand AI features while also addressing privacy concerns. Recently, the platform was also spotted testing Meta AI’s voice chat mode, which allows two-way conversations with the chatbot. That update, found in beta version 2.25.21.21, is expected to add flexibility for users who want hands-free interactions.

There’s no official word yet on when Incognito Mode will roll out to all users. However, given WhatsApp’s track record, features spotted in beta often make their way to the stable app within weeks or months.

If it launches, Incognito Mode could make Meta AI more appealing to users wary of sharing too much with chatbots.