Written By Vinay Pathak
Edited By: Vinay Pathak | Published By: Vinay Pathak | Published: Jul 25, 2025, 12:12 PM (IST)
Unprecedented and unexpected supply disruptions, evolving consumer expectations, and now the onslaught of stringent sustainability laws-on their own, or combo-and all have acted as an extraordinarily decisive force in telling the global business community-the companies- to be more proactive and therefore put in place real-time supply chain planning. A shift of this nature goes on with an integrated suite of planning in SAP, together with the help of SAP professionals like Sandeep Ramanamuni.
Ramanamuni stands as a dear consultant to the companies themselves facing very complex logistic matters, with more than 10 years of experience in SAP supply chain architecture and digital transformation. “Today supply chains cannot take the position of being reactive. The future is about predicting, sensing, and responding in real-time,” he gives us public expert insights.
Traditionally, supply chain planning used to proceed on fixated calendar cycles. Yet, as being witness by several industries with volatile demand, such models have become unsuitable. Ramanamuni considers this method obsolete, stating that nowadays, companies have no choice. Instead, they ought to move into concurrent planning, with inventory, demand, and supply decisions taken simultaneously with complete cross-functional visibility.
He relates that scatterbrained spreadsheets and disconnected systems lead to blind spots. Reportedly, systems that have embraced SAP Integrated Business Planning (IBP) to integrate operations have since been empowered to look into the future.
His support to a global electronics manufacturer was a transition from Excel-based planning to SAP IBP with forecast accuracy improving by 25% and planning cycle time reducing by almost 40%.
Ramanamuni also talks about how AI and machine learning are increasingly entering in planning accuracy. “So, we no longer look at just last year for evaluating next quarter,” he explains. “‘We are looking at thousands of signals-from point-of-sale data to weather patterns-to come up with better forecasts.”
As part of the retail transformation program, the demand sensing module of SAP IBP was introduced to collect real-time data streams so that the client could quickly respond to the rapid shifts in customer behavior against the risk of stock-outs and markdowns.
Secondly, prediction algorithms on this platform allowed planners to simulate disruptions-far and wide, from a late supplier to a disruption at a truck level in a shipping dock-and act beforehand. “So, in essence, we are not only giving the planners just a snapshot but a simulation,” says Ramanamuni. “They gain power to ask: ‘what if?’ even before the crisis strikes.”
Further Ramanamuni probably considers integrating SAP IBP with the SAP Digital Supply Chain Control Tower to enable the creation of a digital twin, i.e., a virtual simulation of operations within the supply chain. He was recalling a project with a chemical manufacturer, which was constantly confronted with raw material shortages. By plugging the supplier and production data into SAP’s control tower, they were able to simulate alternative sourcing options on the fly.
“Visibilility is good,” he added, “but being able to simulate the impact of a disruption before it actually hits production, that’s where real power lies.”
The news is increasingly reporting ESG goals getting mainstream for supply chain strategy. Ramanamuni does not regard it as a tradeoff but more as a planning dimension.
He points to SAP Product Footprint Management, which talks to SAP IBP in simulating carbon impacts of supply scenarios. In one such project with a consumer goods firm, his team helped model sourcing strategies to balance cost, delivery speed, and carbon emissions.
“It’s about balancing efficiency with responsibility,” he notes. “Tomorrow’s leaders won’t just have fast supply chains; they’ll have green supply chains.”
Ramanamuni has distilled a list of best practices from his extensive implementation experience for any company that wants to succeed in implementing SAP IBP. He highlights the necessity of clear planning architecture: the strategic planning horizon must be clearly distinguished from the tactical and operational planning horizons.
He also speaks about master data governance and cross-functional engagement, stressing change management support to ensure success. “Tools don’t drive transformation—people do,” he said. He further explains: “Adoption, therefore, depends on clarity, training, and solid KPIs.”
Following the expert advice, Ramanamuni points organizations toward SAP industry templates as a base but advises customizations to be made with care: “Templates are a great starting point, but in the end, the system needs to reflect how your business truly works.”
According to the expert, Ramanamuni sees hyperautomation as one of the large waves impacting the future of supply chain planning: “Routine planning decisions that once required manual intervention are increasingly being handled by intelligent systems.”